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The 2026 AI Commerce Visibility Checklist

2026-01-15 10 minAI Commerce Visibility Research

Before you start

Work top-down: technical foundations first, then structured data, then content.

Technical

  • HTTPS everywhere
  • robots.txt present and not blocking AI crawlers
  • XML sitemap covering all products & collections
  • Canonical URLs on every page
  • Fast, mobile-first pages

Structured data

  • Product schema on all product pages
  • Offer schema with price & availability
  • Organization schema for the brand
  • BreadcrumbList for hierarchy
  • FAQ schema where relevant

Product data

  • Complete titles, descriptions and attributes
  • Shipping & return information
  • Genuine reviews and ratings
  • Comparison and use-case content

Brand & entity

  • Consistent brand information across the web
  • Clear About and contact information

Measure

  • Baseline AI Visibility Audit
  • Re-audit after each change

Run your free audit to generate a personalized version of this checklist.

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